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Exploring the evolving narrative of America through the stories of some of the nation's most famous families.
S2, EP9 "Johnson & Johnson"
Robert Wood Johnson starts a medical supplies company that his son grows into a large healthcare products corporation; family rivalries and lawsuits threaten its reputation.
S2, EP7 "Anheuser Busch"
Adolphus Busch saves a failing brewery; his grandson turns Budweiser into America's number one beer, but after a corporate takeover, a marketing ploy brings consumer backlash and plummeting sales.
S2, EP5 "Post"
Breakfast cereal king CW Post's death makes his daughter the nation's richest woman; rather than rest on his laurels, she seeks to expand on his legacy and redefine the role of women in America.
S2, EP4 "Astor"
From the fur trade to the drug trade, John Jacob Astor builds America's first mega-fortune; ensuing generations of Astors battle to control it, helping to define the opulent Gilded Age.
