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How Disney Built America
"How Disney Built America" explores the history of Walt Disney and how the iconic Disney brand, fueled by the creation of beloved characters, cherished family films, thrilling theme parks, technological innovations, and more, continues to shape generations as a cultural and worldwide phenomenon. This nostalgia-filled ride paints a vivid picture of the world of Walt Disney and the empire he built, with each episode focusing on a different example of the game-changing brilliance in Disney's history, including inventing the world's most recognizable characters, creating the animated features industry, revolutionizing the concept of merchandising, and using groundbreaking engineering to construct Disneyland, Walt Disney World, and beyond. Rarely seen archival material, original dramatic recreations, and key interviews expand on how the brand is forever woven into the fabric of American life.
S1, EP1 "The Birth of Mickey"
Recounting the birth of Mickey Mouse, how he began as a pencil sketch and rocketed to lasting fame; the story starts with Walt in his early days in Hollywood when he quickly loses his first successful cartoon character to a powerful middleman.
S1, EP2 "Dawn of the Animated Blockbuster"
Facing soaring costs, mounting criticism, and a tight deadline, Walt Disney creates the first full-length animated feature film, giving rise to the billion-dollar business of animated films.
S1, EP3 "Destination Disneyland"
Walt Disney overcomes obstacles to create the first theme park, where instead of thrill rides, he gives the visitor an immersive journey into a story.
S1, EP4 "Now Available in Stores"
Amidst financial troubles, Disney hires an ingenious marketing whiz who helps them figure out how to bring their beloved characters off the screen and into the hands of millions; Mickey becomes the first celebrity face to grace a cereal box and from that moment, the licensing of Disney products becomes a lucrative industry and the gold standard for multimedia corporations all over the world.